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Caravel Marketing, a Seattle-based national consulting firm specializing in sponsorship marketing, welcomes Austin Hahn to the team. Hahn joins Caravel as the Director of Partnerships and will focus on client relations and generating sponsorship revenue for Caravel’s growing portfolio of iconic clients. “Austin brings unique sponsorship sales experience and industry expertise to this position,” said […]

We are seeking an energetic Partnership Manager to lead the sponsorship sales efforts for our iconic clients. The ideal candidate has a passion for sponsorship and is motivated by developing creative, impactful programs and collaborating with our clients. This position is for someone who has demonstrated enthusiasm, contribution to revenue, and relationship building in sponsorship. […]

By Paula Beadle Sponsorship Mastery is excited to announce Britt Carlson’s return at the 2020 Sponsorship Mastery Summit. Britt’s 2019 session “What’s the Big Idea?” was rated as one of the top sessions by summit attendees. Britt Carlson is a master at building partnerships at the highest levels and currently serves as the CEO for […]

By Paula Beadle Last week, 100 sponsorship leaders from around the nation gathered together in Seattle to “chart a new course” within their organization and the sponsorship industry at the inaugural Sponsorship Mastery Summit. They will forever be known as the Sponsorship Mastery 100, the leaders and innovators who will write the book for the […]

By Paula Beadle Jason Klein has had a long career in sponsorship, and we have a lot in common. We have both sold and bought sponsorships, worked in media and share a passion for training and development. He is an exceptional communicator. In part, because he listens intently. This is truly a gift in his […]

By Paula Beadle Determining the value of a sponsorship program continues to be one of the greatest challenges of sponsorship marketing. I am taking another look at this complicated topic and sharing new thoughts and observations. At this year’s Sponsorship Mastery Summit, we are going to “Bobby Wagner” this topic. Through conversations with prospective clients and […]

By Michael Kithcart As an industry veteran of sports and entertainment marketing for MillerCoors, Marques Jackson has a track record of elevating brands and maximizing the right sponsorships and partnerships. As someone who is consistently prospecting and sees a volume of partnership opportunities, I was curious about the themes he sees on the brand side […]

By Chris Olsen Paula Beadle and I have known each other a long time, but many years had passed since we last worked together. Our first meeting was many years ago when she had an event marketing business in Minneapolis and was selling sponsorships for the Basilica Block Party. I was the marketing and promotions […]